Friday, July 10, 2009

Partying Under the St. Louis Lights for an All-Star Game?

It’s a pretty big rounder of events for sports enthusiasts traveling to the Show Me State! That’s right – I said it! I know it – and We’re talking about the All-Star Baseball Festivities happening in St. Louis, Missouri.

The City’s Mayor says, "St. Louis is proud to be the home of America's best baseball fans, and this year's All-Star Game is a wonderful opportunity to showcase our love for the sport," said Slay. "An important part of that includes promoting responsible behavior and ensuring a great experience for fans. We thank Anheuser-Busch and its partners in the community for their efforts to promote a fun, yet safe time."

So, why is a politician thanking a major beer brewer? Well, apparently, Anheuser-Busch has partnered with Major League Baseball, the St. Louis Cardinals, Sport service and TEAM Coalition to implement the Budweiser Good Sport program at events being held at Busch Stadium. Good Sport is a comprehensive action plan designed to promote a positive environment by reminding fans to act responsibly, respect the rights of others and use a designated driver. Participants who sign up to be the designated driver for their group as part of the Good Sport program receive a free soda or non-alcohol O'Doul's and promotional beads.

The press release says “Consumers” (– which makes me wonder if you have to prove you were drinking an Anheuser-Busch product - )interested in receiving a ride for both themselves and their vehicles can call ScooterGuy, which will be stationed outside of Busch Stadium and at area bars and restaurants.
When ScooterGuy is notified that someone needs a safe ride home, a ScooterGuy representative rides a foldable scooter to meet the customer at his/her vehicle, places the scooter in the trunk of the vehicle and then drives that person home. After delivering the customer to his/her residence, the ScooterGuy representative returns to area bars to help the next patron.

OH YES, the press release on this little ditty also lists the phone number – in case your traveling to the game and need to program it in your cell – “ScooterGuy's number in St. Louis is 314-255-1800. The rate is 35 miles for $45.”

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